Hi, I’m Isabelle!

As a UX Designer with experience across enterprise SaaS and e-commerce, I’m passionate about crafting solutions that bridge research with strategy to enhance user experiences while driving business growth.

At Flair Airlines, I craft online booking experiences and build design systems to enhance usability, drive conversions, and improve product consistency.

At SAP, my work focused on building design systems to enhance cross-product consistency, innovating analytic capabilities in SAP’s AI copilot Joule, and optimizing mobile experiences for SAP Analytics Cloud.

As a driven and goal-oriented individual, I thrive on continual learning, fostering curiosity, and empowering others to achieve their goals.

I hold a Bachelor of Business Administration from Simon Fraser University, where I completed a joint major with distinction in Business and Interactive Arts and Technology, specializing in marketing and design.